Driven by the belief that every individual has a unique voice and an important story to tell, Madeline Fetterly builds partnerships, creates stories, champions women’s leadership and is a sought-after strategic thinker. She joins program host Chris Meek to break down the importance of how and why it is up to each and every one of us to use our voices and stories to strive for ultimate success. As the founder and CEO of Be the Brand, Madeline will take the audience behind the scenes of her work with Fortune 500 executives, CEOs, industry leaders, business owners and corporations working with them to craft and amplify individual thought leadership and build purposeful and powerful online brands. Listeners on their own journeys of developing their brand identities will be engrossed by Madeline’s unique expertise when it comes to personal branding and will immediately identify what sets her apart as a leader in the space. As generations navigate the digital transformations currently taking place, her vision and leadership serve as guiding lights when many individuals seeking branding success need it the most.